Do you ever wonder why sometimes that drink you order doesn’t taste the same every time, or the cake you make comes out just a little different? You know why, because chances are the same person didn’t make it or they used a little more of this or that in the process. Maybe they have never even tasted the drink they are making for you!
At Heffys we do our level best to make sure that every batch of Heffys BBQ Co Sauce is perfect. So our CEO TASTES EVERY BATCH we make. That’s a lot of sauce but hey, we love it that much. Do you think KC Masterpiece’s CEO does that? Hmmm…we doubt it very much.
Ever heard the term, measure twice, cut once. Well we take that pretty seriously at Heffys. It’s called batching, we measure out every ingredient before we even think about firing up the kettles to cook up delicious BBQ sauce.
Check out the process a bit closer, if you lean in you can almost smell it
Seth Godin is a Marketing Guy…an author, a speaker, a thinker.He is always trying to pursue one-on-one relationships and encourages others to do that as well, no matter what business you are in.
We try to do this at Heffys, what really makes business move is personal connections, some could argue that its the ONLY thing that makes business move forward long-term.
As Seth puts it:
“Now, more than ever, we need to shake things up.
Now, more than ever, we need a different way of thinking, a useful way to focus and the energy to turn the game around. I hope a new ebook I’ve organized will get you started on that path. It took months, but I think you’ll find it worth the effort. (Download here).
Here are more than seventy big thinkers, each sharing an idea for you to think about as we head into the new year. From bestselling author Elizabeth Gilbert to brilliant tech thinker Kevin Kelly, from publisher Tim O’Reilly to radio host Dave Ramsey, there are some important people riffing about important ideas here. The ebook includes Tom Peters, Jackie Huba and Jason Fried, along with Gina Trapani, Bill Taylor and Alan Webber”
It’s free to download this “book”, check out the pages on FEAR and MOMENTUM, some personal favorites!
